![]() ![]() This is the beginning of a new internet,” Livingston wrote recently. Apps will come to be thought of as the new browsers bots will be the new websites. “Chat is going to be the next great operating system. ![]() That’s to say that, with fewer smartphone owners downloading apps these days and apps offering a bridge between iOS and Android, a bot that lives in their favorite messaging app could be a better way to engage with a consumer. Those include entertainment, such as Vine, Riffsy and FunnyOrDie, games, like TicTacToeBot, and other specific use apps, like The Weather Channel and cosmetics store Sephora.īots right now might seem basic, but there are a lot of smart minds who see the potential for them to do a whole lot more in the future. Kik CEO Ted Livingston - who will speak at our Disrupt event in New York in May - has heralded them as the new mobile apps. The Kik bot store is off to a rolling start today, with 15 bots from established companies ready and waiting for users. (Kik is also working with developer shops that can help get bots off the ground.) Kik has taken its first step into developing that potential after it opened a bot store inside its app, alongside the tools to allow any developer or brand to create their own bot. Users can access the bot store on the tab where they create new chats, while developers are able to go ahead and get started at. These accounts allowed brands - and particularly those in entertainment - to interact with users in an app they use daily and on an opt-in basis, potentially helping to forge a meaningful connection.īut they were one-way only, whereas bots can be added to conversations - if you want to pull up the weather while discussing a trip, for example - as well as one-on-one chats, and a whole lot more.īots are here to make your life easier. In 2014, Kik it allowed selected brands to pay to develop broadcast bot accounts that could chat with users and serve up things like content or fashion recommendations. That’s a hugely attractive segment, and Kik has already let some companies in to play. The Canada-based company says that 70 percent of its 275 million registered users are aged between 13 and 24, and that around 40 percent of all teens in the U.S. Currently, privacy-focused Telegram and fast-growing work chat app Slack are the highest profile services that feature bots, but neither has a particular stronghold among the youth, a demographic that is hotly sought after by brands. There aren’t too many examples of bots in the market right now, although Facebook is hotly tipped to throw its hat into the ring at F8. ![]() There’s plenty of hype around them because chat apps are so sticky that bots are easier to engage with than downloading apps, and could be an important vehicle for reaching consumers. They commonly serve up content - like a GIF or the weather forecast - but can be programmed to do all manner of things. They are automated accounts that follow specific instructions to interact with users. Now one of North America’s most used chat apps has jumped on the wagon after Kik, the billion dollar mobile messaging service particularly popular with young people, opened its doors to bots.įirst of all, let’s check on exactly what a bot is. It seems like barely a day passes without some notable mention of chat bots in the tech industry. Not sure what kind of bot you want to build yet? You can find all the bots on Kik in the Bot Shop. You can select ‘Submit’ in Bot Shop Settings when you’re logged into. And finally, submit your bot to the Bot Shop when you’re happy with what you’ve built and want us to take a look.Have questions along the way? Our Bots Team is happy to help.Head on over to the Docs to learn more about building your bot.Follow its prompts to set up your bot’s username, display name, and profile pic. ![]()
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